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Market Innovation
![Reduce reliance on Oracle, increase business agility and decrease TCO. This global investment bank wanted to reduce costs, transform legacy applications and shrink its datacentre footprint.](/.imaging/focalpoint/1600x960/dam/jcr:edc2b6ad-e330-4598-829b-2803cb2707d4/gft-key-visual-major-investment-bank-migrates-from-oracle-to-azure-postgres.webp)
Disrupt or be disrupted
Many organisations struggle to get products to market. This is generally for one of three reasons:
1. They lack the skills
2. Regulatory or governance frameworks are not aligned to an innovation environment for product release
3. The technology platforms are unable to support the ambitions of the organisation
Let innovation drive your technology
Understanding and applying technologies such as AI, automation and cloud are key for organisations that operate in competitive markets.
Equally, creating better shared rules between governance departments, such as legal, risk and security, enable the organisation to navigate challenges much faster.
Companies today must foster better teamwork through culture and new cloud-based technologies that allows each team to satisfy its target: either to keep the organisation safe or to keep it growing. These must be met in harmony or they will waste time and prevent new experiences reaching the market.
GFT: Market Innovation
Cost-effective, personalised experiences
We have helped our clients to deliver products and customer experiences that are targeted, personalised and tailored to specific consumer demographics or interest groups.
As a result of our work, our clients have managed to embrace efficiency and cost-reduction while navigating through Covid, enabling them to move to digital ways of working, including greater automation and process optimization.