Digital transformation of the Mexican division of a large global bank delivers a new era of mobile business banking

Digital transformation of the Mexican division of a large global bank delivers a new era of mobile business banking

Success story

Achieved customer retention targets and grew domestic digital market share by over 50%

Client reported significant increase in customer satisfaction

Challenge

Increased demand for digital services
The bank wanted to deliver a new mobile business banking app to increase customer convenience, offer an engaging experience, and build loyalty
The new app would empower bank customers to conduct their core business banking from a mobile phone, making it quicker and easier
In addition to core functions, the new app would empower customers to: pay providers and transfer funds to third parties, download and share account statements and reports of sales, receive digital payments 24/7 via CoDi, authenticate operations using a secure mobile token system

Worked directly with the client to deliver an intuitive, frictionless user experience through a continual feedback process during development
Developed the solution using Agile methods and made optimal use of modern technologies - including Web Components developed with Polymer and Litelement from Google
Scrum team delivered the solution using Agile SAFe methods within a Web Component framework

The new app positions the bank at the forefront of digital channel innovation for business customers
Heralds a new era for mobile business banking, putting the customer at the heart of the business
The app has been well received by business customers and is on target to exceed 100,000 users in 2020
Following success in Mexico, the app is to be rolled out globally during 2021/2